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- Title
PERCEIVING AND INTERPRETING ENVIRONMENTAL CHANGE: AN EXAMINATION OF COLLEGE ADMINISTRATORS' INTERPRETATION OF CHANGING DEMOGRAPHICS.
- Authors
Milliken, Frances J.
- Abstract
This research examined the effect of organizational and resource dependence factors on college and university administrators' interpretation of an objectively verifiable environmental change: the decline in the number of 18-22-year-olds in the United States. Results indicated that these characteristics significantly affected the interpretation of changing demographics but explained relatively little variance in administrators' certainty about how to respond to a changed environment. The research suggests that examining the interpretation of specific environmental changes may be a useful way of gaining insight into the factors that influence the environmental interpretation process.
- Subjects
ORGANIZATIONAL change; COLLEGE administrators; EXECUTIVE ability (Management); COLLEGE students; DEMOGRAPHIC change; UNIVERSITY &; college administration; RESOURCE management; STRATEGIC planning; CHANGE management; ORGANIZATIONAL structure
- Publication
Academy of Management Journal, 1990, Vol 33, Issue 1, p42
- ISSN
0001-4273
- Publication type
Article
- DOI
10.2307/256351