Back to matchesWe found a matchYour institution may have access to this item. Find your institution then sign in to continue.TitleCreating Marketing Slides for Engineering Presentations.AuthorsJENNINGS, ANNAbstractDefines basic sales terms. Explores ways to use text and illustrations to create engineering marketing slides Examines six methods of strengthening the persuasiveness of engineering marketing slides.SubjectsSLIDES (Photography); ENGINEERING services marketing; COMMUNICATION in engineering; COMMUNICATION of technical information; DESIGN service marketing; TECHNOLOGY; EQUIPMENT &; supplies; MARKETINGPublicationTechnical Communication, 2009, Vol 56, Issue 1, p14ISSN0049-3155Publication typeArticle