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- Title
OCCUPATION OF PUBLIC MIND.
- Authors
MALJICHI, Driton
- Abstract
Today our time is called an era of public relations. Public opinion is becoming more important to industrial life as a whole.The importance of force to organize anything. Propaganda is the executive arm of the invisible government. Propaganda does exist on all sides of us, and it does change our mental picture of the world. The use of propaganda is continuously and systematically. The public relations counsel works with that vague, little -- understood, indefinite material called public opinion. The public read the words and the ideas in the press of the country. The world is vast, the situation that concern us are intricate, the messages are few, the biggest part of opinion must be constructed in the imagination. Symbols compete for our attention. The public and all the individuals composing it are one mind, one soul, one purpose. The public mind was made to understand that all human eyes have habits of vision, which are often stereotyped, which always throw facts into a perspective; and that the whole of experience is more sophisticated than the naive mind suspects.. There is always a mono drama in the minds of the people for the world, the world as they imagine, the world how it represented and the real world. The internalization of norms used in cultural discourse, the rules to follow when statements are made, the "history" that is made official as opposed to the history that is not: all these of course are ways to regulate public discussion, in all societies. Never has there been a consensus so difficult to oppose nor so easy and logical to capitulate to unconsciously. Above all, the need to see things, not as they were, but as.
- Subjects
PUBLIC relations consultants; MENTAL imagery; BRAIN; PUBLIC opinion; PUBLIC relations
- Publication
Vizione, 2019, Issue 33, p101
- ISSN
1409-8962
- Publication type
Article