Back to matchesWe found a matchYour institution may have access to this item. Find your institution then sign in to continue.Title13. Industrial Marketing.AuthorsPenn, William S.; Regan, William J.; Luck, David J.; Wolf, Alois F.; King, Robert L.AbstractThe article presents abstracts of the articles "Changes in the Market Structure of the Breakfast Foods Industry and "Average Concentration Ratios and Industrial Performance."SubjectsINDUSTRIAL marketing; MARKETING research; INDUSTRIAL organization (Economic theory); INDUSTRIAL concentrationPublicationJournal of Marketing, 1964, Vol 28, Issue 2, p95ISSN0022-2429Publication typeAbstract