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- Title
Análise de Modelos de Balanced Scorecard elaborados a partir da Ótica da Sustentabilidade através do uso da Matriz SWOT.
- Authors
da Silva, Maria Daniella de Oliveira Pereira; Callado, Antônio André Cunha
- Abstract
This article aimed to analyze Balanced Scorecard models developed from the perspective of sustainability through the use of SWOT diagram. The operationalization of this research was carried out by literature search to identify Balanced Scorecard models focused on specific aspects related to corporate sustainability. Twenty-one papers that presented Balanced Scorecard models focused on environmental issues were found, of which only three items fitted in the eligibility criteria given. SWOT analysis regarding the adaptability of the models found for agribusiness companies was performed. The results obtained show that it was possible to visualize the differences between the three models found.
- Subjects
BRAZIL; BALANCED scorecard; SWOT analysis; SOCIAL responsibility of business; AGRICULTURAL industries; STRATEGIC planning
- Publication
REUNIR: Revista de Administração, Contabilidade e Sustentabilidade, 2013, Vol 3, Issue 4, p87
- ISSN
2237-3667
- Publication type
Article