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- Title
THE ROPER PUBLIC OPINION RESEARCH CENTER: A REVIEW OF ITS FIRST THREE YEARS OF OPERATION.
- Authors
Hastings, Philip K.
- Abstract
During the past quarter century, use of the sample survey as a tool for the systematic measurement of opinion and behavior has rapidly increased in all the social sciences. Few would dispute the significant role of the sample survey in advancing our understanding of many problems in such areas as education, international relations, economic growth and development, and the nature and function of the democratic process. As one political scientist has pointed out, "The development of polling has made available for the first time a continuing record of changes in the state of public attitudes. This is an innovation as important for our day as the first accumulations of economic and demographic statistics were in their day." There can be little question about the impact of survey research among sociologists, political scientists, and social psychologists. Members of these disciplines have been the pioneers in systematizing public opinion research. International comparative studies of political behavior, analyses of public attitudes toward the causes and control of juvenile delinquency, research on many problems related to public education, studies focusing on the nature and extent of public support for the country's military and economic foreign aid programs, these are but a few examples of types of inquiries in which survey data have been effectively used.
- Subjects
PUBLIC opinion; SOCIAL psychology; SOCIAL sciences; SOCIAL surveys; SOCIAL science research; PSYCHOLOGY
- Publication
Public Opinion Quarterly, 1961, Vol 25, Issue 1, p120
- ISSN
0033-362X
- Publication type
Article
- DOI
10.1086/267001