Back to matchesWe found a matchYour institution may have access to this item. Find your institution then sign in to continue.TitleMale Interpretation of Idealized Model Images in Advertising–A Cross Cultural Study.AuthorsHuang, Hazel H.; Elliott, RichardSubjectsADVERTISING; MODELS (Persons); MALE consumers; PSYCHOLOGYPublicationAdvances in Consumer Research, 2011, Vol 38, p909ISSN0098-9258Publication typeAbstract